{"id":186,"date":"2024-01-21T23:17:30","date_gmt":"2024-01-21T23:17:30","guid":{"rendered":"http:\/\/hansm2.pairserver.com\/blog\/?p=186"},"modified":"2024-01-22T22:24:38","modified_gmt":"2024-01-22T22:24:38","slug":"paper-paper-more-paper","status":"publish","type":"post","link":"http:\/\/hansm2.pairserver.com\/blog\/2024\/01\/21\/paper-paper-more-paper\/","title":{"rendered":"PAPER &#038; PAPER &#038; MORE PAPER"},"content":{"rendered":"\n<h3 class=\"wp-block-heading\">The&#8230; <\/h3>\n\n\n\n<h3 class=\"wp-block-heading\">The Hand&#8230;<\/h3>\n\n\n\n<h3 class=\"wp-block-heading\">The Hand is&#8230;<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\"><strong>Bulky<\/strong><\/mark><\/li>\n\n\n\n<li><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\"><strong>Crisp<\/strong><\/mark><\/li>\n\n\n\n<li><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\"><strong>Slick<\/strong><\/mark><\/li>\n\n\n\n<li><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\"><strong>Silky<\/strong><\/mark><\/li>\n\n\n\n<li><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\"><strong>Loud<\/strong><\/mark><\/li>\n\n\n\n<li><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\"><strong>Understated<\/strong><\/mark><\/li>\n\n\n\n<li><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">Glossy<\/mark><\/strong><\/li>\n\n\n\n<li><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\"><strong>Authentic<\/strong><\/mark><\/li>\n<\/ul>\n\n\n\n<p>The Hand is the paper. The final feeling of a design. Paper is a decision to be thought out carefully reflecting with intent. <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\"><strong>Paper can be bulky, crisp, slick, silky, loud, understated, glossy, or authentic.<\/strong><\/mark> It could be anything, but what is important is to create something memorable.<\/p>\n\n\n\n<p>There is many ways to make paper. When paper is produced, it comes from fiber materials. Those materials can be wood, linen, cotton, and possibly cellulose from plants. Paper does not come in only one form, of course, there are many different ways to make paper.  <\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Let&#8217;s discover HOW IT&#8217;s made.<\/h2>\n\n\n\n<h4 class=\"wp-block-heading\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\"><strong>PULP<\/strong><\/mark><\/h4>\n\n\n\n<p>Pulp is a mix of softened even blended fibers. It requires hot water and then distributes over a screen to be pressed and drained. Sounds simple but the process of harvesting these fibers is not so simple. <\/p>\n\n\n\n<p>At a Pulp Mill, bark must be separated from the trees which are then are cooked with chemicals to separate the fibers within. It must be bleached and clean to continue at a Pulp Mill. Without a Pulp Mill, the fibers will need to be purchases before the process. <\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\"><strong>PAPERMAKING<\/strong><\/mark><\/h4>\n\n\n\n<h5 class=\"wp-block-heading\">99%\ud83d\udca7<\/h5>\n\n\n\n<p>In order for pulp to turn into paper it must go through the paper making process before. The first step is to pump the pulp into the Fourdrinier machine which then moves to a belt of mesh wire to be pressed and drained of any excess water ultimately forming paper. The fibers are blended together as the water is drained creating the thin sheet of paper, which involves more steps along the way. <\/p>\n\n\n\n<h5 class=\"wp-block-heading\">83%\ud83d\udca7<\/h5>\n\n\n\n<p>After the paper is drained it moves to a dandy roll which mixes the fibers in place one last time. The dandy roll can also change the appearance such as adding a watermark&#8230; how cool! Once is rolls through the dandy roll it moves onto some pressure.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"506\" src=\"http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/papermakingimage-1024x506.jpg\" alt=\"\" class=\"wp-image-233\" srcset=\"http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/papermakingimage-1024x506.jpg 1024w, http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/papermakingimage-300x148.jpg 300w, http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/papermakingimage-768x379.jpg 768w, http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/papermakingimage-1536x759.jpg 1536w, http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/papermakingimage.jpg 1984w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">Mohawk, A. (1997). <em>Paper basics<\/em>. Mohawk Paper Mills, Inc.<\/figcaption><\/figure>\n\n\n\n<h5 class=\"wp-block-heading\">50%\ud83d\udca7<\/h5>\n\n\n\n<p>Applying some pressure as the paper moves up the couch roll in the first press. The paper is placed on felt material and then rolled through the first and second press to then drain any excess water left.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\">0%\ud83d\udca7<\/h5>\n\n\n\n<p>After being squeezed, drained, and pressed there shouldn&#8217;t be any water left&#8230;at all&#8230;right? Just in case the paper gets steamed through the huge dryer cans to reach 0% and ready to be prepped and cut.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\"><strong>FINISHING<\/strong><\/mark><\/h4>\n\n\n\n<p>Wrapping up the paper making process entirely, calenders are used to finalize the feel. Calenders are metal rollers that flatten and smooth out the paper to give it that gloss or rough texture. To get a smoother texture, sometimes paper will go through the calenders again to achieve that extra smoothness.<\/p>\n\n\n\n<p>To specialize the paper, a coating will take place using material such as china clay, chalk, and binders (starch or latex) creating a pigment. This is to add character to the paper. <\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"559\" src=\"http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/finishingimage-1024x559.jpg\" alt=\"\" class=\"wp-image-234\" srcset=\"http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/finishingimage-1024x559.jpg 1024w, http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/finishingimage-300x164.jpg 300w, http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/finishingimage-768x420.jpg 768w, http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/finishingimage-1536x839.jpg 1536w, http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/finishingimage.jpg 1728w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">Mohawk, A. (1997). <em>Paper basics<\/em>. Mohawk Paper Mills, Inc.<\/figcaption><\/figure>\n\n\n\n<p>Once stylized and finished, the last step is to cut down the paper to the print size needed and abracadabra! You have you very own paper!<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<h6 class=\"wp-block-heading\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">Wanna hear a joke about paper?<\/mark><\/strong><\/h6>\n\n\n\n<p><em><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">Never mind&#8230; it&#8217;s &#8220;tearable&#8221;!<\/mark><\/em><\/p>\n<\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\">What type of paper do you choose?<\/h2>\n\n\n\n<p>There is many types of paper to choose from. It can be a bit overwhelming head on with large categories such as industrial, sanitary, newsprint, boxboard, and commercial. So lets organize it!<\/p>\n\n\n\n<h6 class=\"wp-block-heading\">THE FIVE <strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">COMMERCIAL<\/mark> <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">PAPER<\/mark><\/strong> TYPES&#8230;<\/h6>\n\n\n\n<h4 class=\"wp-block-heading\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\"><strong>COATED<\/strong><\/mark><\/h4>\n\n\n\n<p>Diving back into the paper making process, coating takes place before paper is put through the calenders. Coating paper is best for imagery and digital printing because it gives you that sharp crisp edge when the ink gets placed. To classify these coated papers, they are called Cast Coating, Gloss, Dull, Silk, or Matte. The finish is determined by the brightness the paper will have.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"769\" height=\"433\" src=\"http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/PaperPapersCoatedvsUncoatedPaper-edited.png\" alt=\"\" class=\"wp-image-253\" srcset=\"http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/PaperPapersCoatedvsUncoatedPaper-edited.png 769w, http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/PaperPapersCoatedvsUncoatedPaper-edited-300x169.png 300w\" sizes=\"auto, (max-width: 769px) 100vw, 769px\" \/><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/www.paperpapers.com\/news\/coated-vs-uncoated-paper\/\" data-type=\"link\" data-id=\"https:\/\/www.paperpapers.com\/news\/coated-vs-uncoated-paper\/\">PapersPapers<\/a><\/figcaption><\/figure>\n\n\n\n<ul class=\"wp-block-list\">\n<li><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\"><strong>Cast-Coating<\/strong><\/mark> <em>A mirror-like gloss surface<\/em><\/li>\n\n\n\n<li><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\"><strong>Gloss<\/strong><\/mark> <em>A shiny surface for crisp images in full-color printing<\/em><\/li>\n\n\n\n<li><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\"><strong>Dull\/Silk<\/strong><\/mark> <em>Diffused, non gloss surface for solid ink lay and readability<\/em><\/li>\n\n\n\n<li><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\"><strong>Matte<\/strong><\/mark> <em>Low glare surface with a toothy feel, excellent readability<\/em><\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\"><strong>OFFSET &amp; OPAQUE<\/strong><\/mark><\/h4>\n\n\n\n<p>Need to mail something? Offset and opaque is the way to go. Now offset and opaque paper does not need coating. It is durable and strong with good internal bonding and high surface strength. <\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">Offset<\/mark><\/strong>: Developed to run on offset presses for lots of printers!<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">Opaques<\/mark><\/strong>: Opacified paper with improved brightness, formation, and surface. Opaque paper is very economical for direct mail as well!<\/p>\n\n\n\n<figure class=\"wp-block-image size-large wp-duotone-grayscale\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1439\" src=\"http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/joanna-kosinska-uGcDWKN91Fs-unsplash-edited-scaled.jpg\" alt=\"\" class=\"wp-image-248\" srcset=\"http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/joanna-kosinska-uGcDWKN91Fs-unsplash-edited-scaled.jpg 2560w, http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/joanna-kosinska-uGcDWKN91Fs-unsplash-edited-300x169.jpg 300w, http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/joanna-kosinska-uGcDWKN91Fs-unsplash-edited-1024x576.jpg 1024w, http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/joanna-kosinska-uGcDWKN91Fs-unsplash-edited-768x432.jpg 768w, http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/joanna-kosinska-uGcDWKN91Fs-unsplash-edited-1536x863.jpg 1536w, http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/joanna-kosinska-uGcDWKN91Fs-unsplash-edited-2048x1151.jpg 2048w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/unsplash.com\/photos\/envelope-paper-lot-uGcDWKN91Fs?utm_content=creditShareLink&amp;utm_medium=referral&amp;utm_source=unsplash\" data-type=\"link\" data-id=\"https:\/\/unsplash.com\/photos\/envelope-paper-lot-uGcDWKN91Fs?utm_content=creditShareLink&amp;utm_medium=referral&amp;utm_source=unsplash\">Joanna Kosinska<\/a><\/figcaption><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\"><strong>TEXT &amp; COVER<\/strong><\/mark><\/h4>\n\n\n\n<p>You want amazing colors and dazzling finishes? Text and cover paper is the best for an array of colors and finishes. The uncoated printing paper is premium. They are classified by finish, quality, and cost. You want high-end? High-end premium paper hold&#8230; <\/p>\n\n\n\n<figure class=\"wp-block-pullquote\"><blockquote><p><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">Superior formation, opacity and ink holdout for excellent four-color process print reproduction on offset and digital presses.&#8221;  <\/mark><\/p><cite>Mohawk, A. (1997). <em>Paper basics<\/em>. Mohawk Paper Mills, Inc.<\/cite><\/blockquote><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full wp-duotone-grayscale\"><img loading=\"lazy\" decoding=\"async\" width=\"596\" height=\"335\" src=\"http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/Blog-Hero-Image-\u2013-Cover-Stock-1-edited.jpg\" alt=\"\" class=\"wp-image-275\" srcset=\"http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/Blog-Hero-Image-\u2013-Cover-Stock-1-edited.jpg 596w, http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/Blog-Hero-Image-\u2013-Cover-Stock-1-edited-300x169.jpg 300w\" sizes=\"auto, (max-width: 596px) 100vw, 596px\" \/><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/www.taylor.com\/blog\/how-to-choose-the-best-paper-for-every-marketing-project\" data-type=\"link\" data-id=\"https:\/\/www.taylor.com\/blog\/how-to-choose-the-best-paper-for-every-marketing-project\">Taylor<\/a><\/figcaption><\/figure>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">Text<\/mark><\/strong><\/mark><\/strong> : Light, very light! Used for pages in reports, booklets, and brochures!<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">Cover<\/mark><\/strong>: Heavy and STRONGGGGGG! Used for covers in brochures, business cards, and luxury packaging. <\/p>\n\n\n\n<h5 class=\"wp-block-heading\">TEXT &amp; COVER TEXTURES:<\/h5>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\"><strong>COCKLE<\/strong><\/mark><br>Cockle finish simulates handmade paper with a rough and wavy finish produced by air drying paper with only a small, controlled amount of<br>tension. It is often found in writing or bond papers. A machine-made cockle finish is often designed to mimic the look of handmade paper.<\/p>\n\n\n\n<p><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\"><strong>EGGSHELL<\/strong><\/mark><br>Usually found on uncoated, uncalendered paper, eggshell is a fairly subtle but rough texture. It resembles the surface of an eggshell an<\/p>\n\n\n\n<p><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\"><strong>FELT<\/strong><\/mark><br>Genuine felt finishes are applied to paper by means of marking felt on the paper machine while the paper is still very wet. The felt imparts a distinctive texture by gently rearranging the fibers and creating a soft resilient surface suitable for printing and specialty print processes such as embossing, foil stamping and letterpress printing. Some felt finishes are embossed off machine.<\/p>\n\n\n\n<p><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\"><strong>GROOVE OR VERTICAL<br><\/strong><\/mark>The wide or narrow linear patterns are usually very pronounced and are created by an off-machine embossing process.<\/p>\n\n\n\n<p><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\"><strong>LAID<\/strong><\/mark><br>A linear pattern often found in high-quality writing papers and applied by a dandy roll while the paper is still very wet. The laid dandy roll consists of wires that run parallel to the roll\u2019s axis (laid lines) and chain lines which connect the laid lines and run with the grain of the paper.<\/p>\n\n\n\n<p><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\"><strong>LINEN<\/strong><\/mark><br>Reminiscent of woven fabric, linen is produced by embossing paper with a patterned roll as a separate off-machine operation.<\/p>\n\n\n\n<p><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\"><strong>SMOOTH<\/strong><\/mark><br>Measured by the Sheffield scale, smoothness is determined by how much the paper is calendered (pressed between rollers) on the paper machine. The lower the Sheffield number, the smoother the sheet.<\/p>\n\n\n\n<p><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\"><strong>VELLUM<\/strong><\/mark><br>This finish is a more natural, uncalendered machine finish. Some describe it as having tooth, or being toothy (a subtle roughness). It gives a unique hand to the sheet and is usually found in uncoated papers.<\/p>\n\n\n\n<p><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\"><strong>WOVE<\/strong><\/mark><br>Wove is a natural machine finish. It is a standard smooth even finish with no distinct pattern.<\/p>\n<cite>Mohawk, A. (1997). <em>Paper basics<\/em>. Mohawk Paper Mills, Inc.<\/cite><\/blockquote>\n\n\n\n<h4 class=\"wp-block-heading\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\"><strong>WRITING<\/strong><\/mark><\/h4>\n\n\n\n<p>Long, long ago, known as bond papers, writing grades as of today are the go to letterhead paper. You want your letterhead engraved? offset? thermograph? lasered? inkjet? Writing paper has got you.<\/p>\n\n\n\n<p>To achieve the perfect letterhead, cotton is used in the paper to create a soft feel yet strengthen the bond. <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\"><strong>25% cotton is the most common for letterheads. <\/strong><\/mark>Watermarks can be applied with&#8230; you know it&#8230; a dandy roll! It gets pressed into the sheet while still wet to impact the density of the watermark itself.  <\/p>\n\n\n\n<h6 class=\"wp-block-heading\">NOW WERE TO PUT THE LETTERHEAD?<\/h6>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"631\" src=\"http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/writingimage-1024x631.jpg\" alt=\"\" class=\"wp-image-284\" srcset=\"http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/writingimage-1024x631.jpg 1024w, http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/writingimage-300x185.jpg 300w, http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/writingimage-768x473.jpg 768w, http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/writingimage-1536x947.jpg 1536w, http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/writingimage.jpg 1554w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">Mohawk, A. (1997). <em>Paper basics<\/em>. Mohawk Paper Mills, Inc.<\/figcaption><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\"><strong>SPECIALTY<\/strong><\/mark><\/h4>\n\n\n\n<p>Time to use your imagination and discover your uniqueness! You can get as picky as you want with your paper style (as long as the printer can do it). <\/p>\n\n\n\n<h6 class=\"wp-block-heading\">SOME IDEAS <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\"><strong>FOR YOUR NEXT PRINT<\/strong><\/mark><\/h6>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Inclusions of all types (fiber, glitter, confetti)<\/li>\n\n\n\n<li>Metallic\/pearlescent shimmers<\/li>\n\n\n\n<li>100% cotton cover<\/li>\n\n\n\n<li>Translucent papers\u2014also in fabulous colors<\/li>\n\n\n\n<li>Special making to match a non-standard color, weight or finish<\/li>\n\n\n\n<li>Synthetics, or non-tree paper<\/li>\n\n\n\n<li>Industrial papers<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-full wp-duotone-unset-1\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"338\" src=\"http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/textured-specialty-paper-edited.jpg\" alt=\"\" class=\"wp-image-301\" srcset=\"http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/textured-specialty-paper-edited.jpg 600w, http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/textured-specialty-paper-edited-300x169.jpg 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><figcaption class=\"wp-element-caption\"><a href=\"https:\/\/www.lcipaper.com\/specialty-paper.html\" data-type=\"link\" data-id=\"https:\/\/www.lcipaper.com\/specialty-paper.html\">LCI Paper<\/a><\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Still Picky about your paper?<\/h2>\n\n\n\n<h5 class=\"wp-block-heading\">HERE&#8217;S TONS OF<strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\"> DETAILS TO PICK FROM&#8230;<\/mark><\/strong><\/h5>\n\n\n\n<h4 class=\"wp-block-heading\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\"><strong>TRAITS<\/strong><\/mark><\/h4>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"368\" height=\"368\" src=\"http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/Screenshot-2024-01-21-at-5.18.27\u202fPM.png\" alt=\"\" class=\"wp-image-310\" style=\"width:43px;height:auto\" srcset=\"http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/Screenshot-2024-01-21-at-5.18.27\u202fPM.png 368w, http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/Screenshot-2024-01-21-at-5.18.27\u202fPM-300x300.png 300w, http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/Screenshot-2024-01-21-at-5.18.27\u202fPM-150x150.png 150w\" sizes=\"auto, (max-width: 368px) 100vw, 368px\" \/><\/figure>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">FORMATION<\/mark><\/strong><br>Formation refers to the uniformity and distribution of fibers within a sheet of paper. In well formed sheets, ink is absorbed evenly for<br>smooth solids and clear reproduction. A poorly formed sheet will exhibit more dot gain and a mottled appearance when printed.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"310\" height=\"310\" src=\"http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/Screenshot-2024-01-21-at-5.25.51\u202fPM.png\" alt=\"\" class=\"wp-image-321\" style=\"width:44px;height:auto\" srcset=\"http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/Screenshot-2024-01-21-at-5.25.51\u202fPM.png 310w, http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/Screenshot-2024-01-21-at-5.25.51\u202fPM-300x300.png 300w, http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/Screenshot-2024-01-21-at-5.25.51\u202fPM-150x150.png 150w\" sizes=\"auto, (max-width: 310px) 100vw, 310px\" \/><\/figure>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">OPACITY<\/mark><\/strong><br>Opacity measures the amount of light passing through a sheet of paper in values from 1 (the most transparent) to 100% (the most opaque). A paper with a relatively high opacity of 96% will have less (or no) show-through from printing on the reverse side or the sheet below. Selecting a sheet with good opacity is especially important if the design includes solid blocks of color, bold type and heavy coverage. Basis weight, brightness, type of fibers, fillers, coatings and formation all influence opacity.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"310\" height=\"308\" src=\"http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/Screenshot-2024-01-21-at-5.23.58\u202fPM.png\" alt=\"\" class=\"wp-image-316\" style=\"width:45px;height:auto\" srcset=\"http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/Screenshot-2024-01-21-at-5.23.58\u202fPM.png 310w, http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/Screenshot-2024-01-21-at-5.23.58\u202fPM-300x298.png 300w, http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/Screenshot-2024-01-21-at-5.23.58\u202fPM-150x150.png 150w\" sizes=\"auto, (max-width: 310px) 100vw, 310px\" \/><\/figure>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">BRIGHTNESS<\/mark><\/strong><br>Brightness is measured as the percentage of light reflected from the surface of the paper. It is not necessarily related to color or whiteness. A blue-white and yellow white paper can have the same brightness value but look very different. A paper with a brightness of 98 is an extremely bright sheet with almost all light being reflected back to the viewer. Four-color process images pop on bright white papers, as they illuminate transparent printing inks. For pieces with a great deal of copy, a natural shade of white is preferable to minimize eyestrain.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"314\" height=\"310\" src=\"http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/Screenshot-2024-01-21-at-5.26.15\u202fPM.png\" alt=\"\" class=\"wp-image-322\" style=\"width:45px;height:auto\" srcset=\"http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/Screenshot-2024-01-21-at-5.26.15\u202fPM.png 314w, http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/Screenshot-2024-01-21-at-5.26.15\u202fPM-300x296.png 300w\" sizes=\"auto, (max-width: 314px) 100vw, 314px\" \/><\/figure>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">FINISH\/SMOOTHNESS<br><\/mark><\/strong>Paper comes in a wide range of finishes, with notable differences even among those classified as smooth. Finish or smoothness affects ink receptivity and ink holdout. Smoothness is measured on the Sheffield scale. A higher value on this scale typically indicates a rougher sheet\u2014for example, coated paper may have a smoothness of 10-30, a super-smooth premium uncoated will have a smoothness of 45-60 and a vellum text and cover from 300 and higher.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"318\" height=\"314\" src=\"http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/Screenshot-2024-01-21-at-5.24.21\u202fPM.png\" alt=\"\" class=\"wp-image-317\" style=\"width:46px;height:auto\" srcset=\"http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/Screenshot-2024-01-21-at-5.24.21\u202fPM.png 318w, http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/Screenshot-2024-01-21-at-5.24.21\u202fPM-300x296.png 300w\" sizes=\"auto, (max-width: 318px) 100vw, 318px\" \/><\/figure>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">SIDE-TO-SIDE CONSISTENCY<br><\/mark><\/strong>Finished paper has two sides: the wire side, which comes in contact with the wires on the paper machine and the felt side, which does not. Smoother papers have good side-to-side consistency and will print colors evenly on both the wire and felt sides.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"308\" height=\"310\" src=\"http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/Screenshot-2024-01-21-at-5.26.37\u202fPM.png\" alt=\"\" class=\"wp-image-323\" style=\"width:44px;height:auto\" srcset=\"http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/Screenshot-2024-01-21-at-5.26.37\u202fPM.png 308w, http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/Screenshot-2024-01-21-at-5.26.37\u202fPM-298x300.png 298w, http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/Screenshot-2024-01-21-at-5.26.37\u202fPM-150x150.png 150w\" sizes=\"auto, (max-width: 308px) 100vw, 308px\" \/><\/figure>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">PRINTABILITY<\/mark><\/strong><br>The print quality of a paper will be determined by formation, smoothness, brightness, opacity and if applicable, surface coating.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"314\" height=\"314\" src=\"http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/Screenshot-2024-01-21-at-5.25.13\u202fPM.png\" alt=\"\" class=\"wp-image-320\" style=\"width:48px;height:auto\" srcset=\"http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/Screenshot-2024-01-21-at-5.25.13\u202fPM.png 314w, http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/Screenshot-2024-01-21-at-5.25.13\u202fPM-300x300.png 300w, http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/Screenshot-2024-01-21-at-5.25.13\u202fPM-150x150.png 150w\" sizes=\"auto, (max-width: 314px) 100vw, 314px\" \/><\/figure>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">ENVIRONMENTAL QUALITIES<br><\/mark><\/strong>For many customers, the use of recycled paper or paper manufactured with renewable energy is important. The variety and quality of recycled papers have grown dramatically, meaning designers no longer have to compromise when choosing an environmental paper.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"306\" height=\"310\" src=\"http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/Screenshot-2024-01-21-at-5.27.32\u202fPM.png\" alt=\"\" class=\"wp-image-324\" style=\"width:49px;height:auto\" srcset=\"http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/Screenshot-2024-01-21-at-5.27.32\u202fPM.png 306w, http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/Screenshot-2024-01-21-at-5.27.32\u202fPM-296x300.png 296w\" sizes=\"auto, (max-width: 306px) 100vw, 306px\" \/><\/figure>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">PAPER PERMANENCE<br><\/mark><\/strong>Acid-free papers are manufactured in an alkaline environment, which prevents the internal chemical deterioration of the paper over time. Archival papers will contain an additional 2% calcium carbonate reserve which acts as a buffer, making the paper resistant to the effects of an external acidic environment. They also contain a very small amount, if any, of lignin and meet tear criteria. The life span for alkaline paper measures in hundreds of years, compared to just decades for acid paper.<\/p>\n<cite>Mohawk, A. (1997). <em>Paper basics<\/em>. Mohawk Paper Mills, Inc.<\/cite><\/blockquote>\n\n\n\n<h4 class=\"wp-block-heading\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\"><strong>WEIGHTS<\/strong><\/mark><\/h4>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">CALIPER<\/mark><\/strong><br>Caliper indicates the paper\u2019s thickness. Measured in thousandths of an inch, the caliper can either be expressed as .007 inches, or 7<br>point. A paper\u2019s caliper is affected by its basis weight and finish.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">M WEIGHT<br><\/mark><\/strong>M weight is used for the weight of 1,000 sheets of the given size.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">BASIS WEIGHT<br><\/mark><\/strong>The American concept of basis weight is the basis for much confusion. Each different paper category has a specific basic size associated with it. The weight of 500 sheets in its basic size is a paper\u2019s basis weight. This system provides a standard of comparison that doesn\u2019t change with the size of sheet or quality of stock you are buying. However, you must always be mindful of the paper category as well as the pounds.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">GSM<\/mark><\/strong><br>The metric system measures paper weight in grams per square meter (g\/m2 or GSM). The scale is continuous, meaning that all categories of paper use the same scale. This avoids the confusion of the American system and promotes a good sense of relative weights. Many swatch books provide gsm equivalents.<\/p>\n<cite>Mohawk, A. (1997). <em>Paper basics<\/em>. Mohawk Paper Mills, Inc.<\/cite><\/blockquote>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"186\" src=\"http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/Screenshot-2024-01-21-at-5.32.32\u202fPM-1024x186.png\" alt=\"\" class=\"wp-image-329\" srcset=\"http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/Screenshot-2024-01-21-at-5.32.32\u202fPM-1024x186.png 1024w, http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/Screenshot-2024-01-21-at-5.32.32\u202fPM-300x54.png 300w, http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/Screenshot-2024-01-21-at-5.32.32\u202fPM-768x139.png 768w, http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/Screenshot-2024-01-21-at-5.32.32\u202fPM-1536x279.png 1536w, http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/Screenshot-2024-01-21-at-5.32.32\u202fPM.png 1730w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">Mohawk, A. (1997). <em>Paper basics<\/em>. Mohawk Paper Mills, Inc.<\/figcaption><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">SWATCHBOOKS<\/mark><\/strong><\/h4>\n\n\n\n<figure class=\"wp-block-pullquote\"><blockquote><p><strong>Swatchbooks are a road map to a paper grade. Full of product availability, standard sizes, production tips, suggested uses and paper samples.&#8221;<\/strong><\/p><cite>Mohawk, A. (1997). <em>Paper basics<\/em>. Mohawk Paper Mills, Inc.<\/cite><\/blockquote><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\"><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">DISTRIBUTION<\/mark><\/strong><\/h4>\n\n\n\n<p>Anything you want made will impact where you print. Many retail places carry basic copy paper but also some specialty paper as well (like envelopes!). It will all depend on what you need done. Make sure to call beforehand to check if your design will print!<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"227\" src=\"http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/distributionimage-1024x227.jpg\" alt=\"\" class=\"wp-image-342\" srcset=\"http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/distributionimage-1024x227.jpg 1024w, http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/distributionimage-300x66.jpg 300w, http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/distributionimage-768x170.jpg 768w, http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/distributionimage-1536x340.jpg 1536w, http:\/\/hansm2.pairserver.com\/blog\/wp-content\/uploads\/2024\/01\/distributionimage-2048x453.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">Mohawk, A. (1997). <em>Paper basics<\/em>. Mohawk Paper Mills, Inc.<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">TERMS YOU MIGHT WANNA REMEMBER<\/h2>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">ACID FREE<br><\/mark><\/strong>Acid-free papers are manufactured in an alkaline environment, which prevents the internal chemical deterioration of the paper over time. The addition of calcium carbonate as a buffer also makes the paper resistant to the effects of an external acidic environment.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">ARCHIVAL<\/mark><\/strong><br>Archival papers do not deteriorate (become brittle) over time and are acid-free.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">BASIS WEIGHT<br><\/mark><\/strong>Weighing 500 sheets of any grade of paper in its standard basic size will determine its basis weight. In other words, 500 sheets of 17 x 22 24-pound bond weigh 24 pounds. The standard basic size for writing papers is 17 x 22, text is 25 x 38, cover is 20 x 26.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">BOND<\/mark><\/strong><br>Originally a term applied to cotton content paper used for printing bonds and legal documents and distinguished by strength, performance and durability. Bond paper may now be made from either cotton, chemical wood pulp, or a combination of the two. Today, writing, digital and cut size papers are often identified with the bond scale.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">BOOK<\/mark><\/strong><br>General term for papers suitable for the graphic arts. Book paper may be coated or uncoated and is equivalent in weight to text papers.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">BRIGHTNESS<\/mark><\/strong><br>Brightness is measured as the percentage of light in a narrow spectral range reflected from the surface of a sheet of paper. It is not necessarily related to color or whiteness. A paper with a brightness of 98 is an extremely bright sheet with almost all light being reflected back to the viewer. Bright white papers illuminate transparent printing inks, giving cleaner, crisper color and better black contrast.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">CALENDER<\/mark><\/strong><br>A machine which smooths paper by pressing it between rotating cylinders.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">CALIPER<\/mark><\/strong><br>Caliper is a measure of paper thickness expressed in thousandths of an inch. The micrometer is used to measure caliper. A paper\u2019s caliper determines the bulk of a given basis weight and is affected by processing done to obtain smoothness and porosity.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">CARBON NEUTRAL<br><\/mark><\/strong>To be carbon neutral an entity must have its carbon emissions calculated, reduced where possible and offset through the purchase of real, verified and additional carbon offset credits.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">CAST COATED<br><\/mark><\/strong>High-gloss coated paper manufactured by casting the coated paper against a highly polished, heated steel drum.<\/p>\n\n\n\n<p><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\"><strong>COATED PAPER<br><\/strong><\/mark>Paper made with a surface coating, which allows for maximum smoothness and ink holdout in the printing process. Coated papers are available in a range of finishes from dull to matte and gloss.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">CONDUCTIVITY<\/mark><\/strong><br>The electrical property of a sheet of paper that enables it to attract charged toner. Low conductivity can result in poor image quality in digital systems.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">COVER PAPER<br><\/mark><\/strong>Also called card stock, these papers are heavyweight coated or uncoated papers with good folding characteristics. Their diverse uses include folders, booklet covers, brochures and pamphlets.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">CUT SIZE<br><\/mark><\/strong>Papers cut to a small common size, usually 8.5 x 11 (letter size) and 17 x 11.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">DECKLE EDGE<br><\/mark><\/strong>The rough edges on hand-made and machine-made papers. These edges were originally considered an imperfection but came into fashion with the handcraft revival in the last decade of the 19th century.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">DIGITAL IMAGING SURFACE\u2122<br><\/mark><\/strong>Mohawk\u2019s trademarked unique surface treatment for both uncoated and coated papers, specifically engineered to enhance paper-toner performance and yield increased print fidelity.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">DIGITAL PAPERS<br><\/mark><\/strong>Papers designed for the specific demands and imaging techniques of digital presses. This includes dry toner, liquid toner and ink jet presses. They are available in popular digital sheet sizes and rolls.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">DOUBLE-THICK COVER<br><\/mark><\/strong>Stiff, durable cover papers produced by laminating together two pieces of equal weight paper. The resulting sheet is heavy and strong, with excellent printing and folding characteristics.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">DUMMY<\/mark><\/strong><br>A non printed version of a planned printed piece made from the correct paper grade, size, folds and binding.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">DUPLEX PAPER<br><\/mark><\/strong>Text- or cover-weight papers produced by laminating together two pieces of equal weight paper. Often duplex paper is made with a sheet of white paper laminated to a sheet of dark colored paper.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">DUPLEXING<br><\/mark><\/strong>The ability of a press or printer to print on both sides of a page without having to manually turn the sheet over.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">EMBOSSED PAPER<br><\/mark><\/strong>Embossing takes place off the paper machine as a separate operation. The embosser uses a patterned roll and pressure to produce an embossed (raised) pattern on a web of paper. Embossing produces a very compact sheet with excellent ink holdout. Linen paper is the most common embossed pattern.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">FELT<\/mark><\/strong><br>Woven textile, originally wool but now usually synthetic, used to carry the web while moisture is pressed from it. While on the paper machine, the felt acts as a support for the paper web. Felts, if they are rough, can impart a felt finish to the paper.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">FORMATION<\/mark><\/strong><br>Refers to the uniformity and distribution of fibers within a sheet of paper. In a well formed sheet, solid ink coverage will lay down smoothly. A poorly formed sheet will exhibit a mottled appearance when printed. Formation can be checked by holding the paper up to a light source: a well formed sheet appears uniform, while in a poorly formed sheet the fibers appear as clumps, giving it a cloudy look.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">GENUINE FELT FINISH<br><\/mark><\/strong>A finish applied to paper by means of marking felts while the paper web is still very wet. These felts impart their distinctive textures by gently rearranging the paper fibers. This creates a soft, resilient, textured surface suitable for printing and relief operations.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">GSM<br><\/mark><\/strong>The metric system measures paper weight in grams per square meter (g\/m2 or GSM).<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">GRAIN DIRECTION<br><\/mark><\/strong>As the paper web is carried forward on the machine, the majority of fibers orient themselves in the machine direction. When the web of paper is sheeted, the sheets will be grain long (fibers that follow the long side of the sheet) or grain short (they follow the short side). Grain direction should be considered during the design process for best results during printing, folding and converting.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">HOUSE SHEET<br><\/mark><\/strong>Paper that is kept in stock by a printer so it is readily available. It is generally something that can be used for a wide variety of printing jobs.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">I-TONE\u00ae<br><\/mark><\/strong>Mohawk\u2019s proprietary Digital with i-Tone surface has a unique affinity for both liquid and dry toners, offering breakthrough performance on HP Indigo presses and color digital production presses using dry toner. Mohawk\u2019s i-Tone papers have exceptional transfer, adhesion and image durability on smooth and textured papers.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">INK HOLDOUT<br><\/mark><\/strong>A characteristic of paper related to its capacity to keep ink sitting on its surface rather than absorbing into the sheet. Better ink holdout produces sharper, more vibrant printed images.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">INXWELL\u00ae<br><\/mark><\/strong>A revolutionary and exclusive technology, created and patented by Mohawk, that produces text and cover papers with an uncoated feel, but with the added advantages of superior ink holdout, lower dot gain and significantly increased opacity.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">LAID<\/mark><\/strong><br>A linear pattern which is applied by a dandy roll while the paper is still very wet, to mimic the effect of some hand-made papers. The laid dandy roll consists of wires that run parallel to the roll\u2019s axis (laid lines) and chain lines, which connect the laid lines and run in the grain direction.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">LASER PAPER<br><\/mark><\/strong>Very smooth, low-moisture papers manufactured in cut sizes for laser printers and office duplicating equipment. Low moisture prevents paper curling from high heat in laser printers. If your job is designed to run through a laser printer, you should specify laser-compatible offset inks.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">LINEN FINISH<br><\/mark><\/strong>One of the many textured effects that is produced by embossing a web of paper with a patterned roll. Embossing takes place off the machine as a separate operation.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">MACHINE FELT FINISH<br><\/mark><\/strong>Rubber marking rolls apply a felt-type finish to paper right before the dryer section. This technique yields a softer surface than embossing and better bulk. The surface is slightly harder than with a genuine felt finish. Though less natural in feel, a machine-felt texture is more economical and provides greater ink holdout because of its compact surface.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">MOISTURE<\/mark><\/strong><br>Paper is made to contain between 4% and 7% moisture. Paper will either pick up or lose moisture to reach equilibrium with the relative humidity in which it is used. If the moisture content in a sheet is too high or too low, the paper can curl or build up static, which affects the way it runs through a press, printer or copier.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">M-WEIGHT<br><\/mark><\/strong>The weight, in pounds, of 1000 sheets of paper of a given size.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">NON-INTEGRATED MILL<br><\/mark><\/strong>A paper mill that does not have an on-site pulp mill and must purchase all the pulp it requires.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">OFFSET PAPER<br><\/mark><\/strong>Uncoated paper designed for use in offset lithography. Important properties include good internal bonding, high surface strength, dimensional stability, lack of curl and freedom from foreign surface material.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">OPACITY<\/mark><\/strong><br>Measure of the percentage of light passing through a sheet of paper. The more opaque a paper is, the less show through there will be from printing on the sheet below. Basis weight, brightness, type of fibers, fillers, coatings and formation all influence opacity.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">PAGES PER INCH (PPI)<br><\/mark><\/strong>The number of pages in a one inch stack of paper.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">PAPER AND ENVELOPE CONVERTER<br><\/mark><\/strong>A company that constructs various envelopes and other end-use products from parent-size rolls or sheets of paper.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">PAPER GRADE<br><\/mark><\/strong>A system used to classify papers by their common features or content, such as recycled, coated or newsprint papers.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">PAPER MANUFACTURER<br><\/mark><\/strong>A company that makes web, sheet and\/ or cut size paper and sells it through paper merchants and paper stores.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">PAPER MERCHANT<br><\/mark><\/strong>A liaison between the paper manufacturer and the paper buyer who offers a number of lines of papers and can offer advice to buyers on the best sheets to specify for particular jobs. Merchants sell paper and envelopes to printers.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">PAPER STORES<br><\/mark><\/strong>A retail outlet often run by a paper distributor, which sells paper in cut sizes to end users. Paper stores typically offer a larger assortment of premium printing papers and envelopes than office superstores, which tend to emphasize papers for xerography.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">PCF<\/mark><\/strong><br>Process chlorine free (PCF) refers to papers that contain postconsumer recycled fiber that was processed without the use of any additional chlorine or chlorine compounds. If these papers also contain a percentage of virgin fiber, the virgin fiber must have been processed without the use of any chlorine or chlorine compounds. Because PCF paper contains recycled-content fibers, PCF paper production can also reduce water, energy and virgin fiber usage.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">POROSITY<br><\/mark><\/strong>Often interchanged with air permeability, porosity is a characteristic of a paper\u2019s internal structure. Porosity is the ratio of pore volume to total volume of a sheet. Although rarely measured for premium papers, porosity can indicate how ink will penetrate the sheet.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">POSTCONSUMER WASTE FIBER (PCW)<br><\/mark><\/strong>Fiber recovered for paper making from post consumer waste paper, which has served its intended use and has been  discarded for disposal after passing through the hands of a final user.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">RECYCLED<\/mark><\/strong><br>Papers that contain postconsumer waste fiber can currently be called recycled. The Federal Executive Order calls for a 30% postconsumer waste fiber minimum for uncoated papers and a 10% postconsumer waste fiber minimum for coated papers.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">SHEFFIELD<\/mark><\/strong><br>The method used to measure the smoothness of paper. The lower the number, the smoother the paper.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">SMOOTHNESS<\/mark><\/strong><br>The surface quality of a sheet of paper, related to the flatness of the sheet. Smoothness affects ink and toner receptivity. The Sheffield scale measures smoothness. A higher value typically indicates a rougher sheet. For example, Navajo\u2019s smoothness is 45, whereas vellum offset may have a rating of 300+.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">STRENGTH<\/mark><\/strong><br>Paper strength is determined more by the nature of its fiber than its thickness. High bursting strength is achieved by forming paper with a tight weave of long fibers so that they are both vertical and horizontal within the paper.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">TEXT AND COVER PAPERS<br><\/mark><\/strong>A class of high-quality uncoated papers in a wide variety of colors and textures. Text is usually made with a matching or coordinating cover.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">UNCOATED PAPER<br><\/mark><\/strong>Paper manufactured with no surface coating. There is a wide variety of grades and levels of quality among uncoated papers.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">VELLUM FINISH<br><\/mark><\/strong>Natural or machine finish, like wove or eggshell.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">WATERMARK<\/mark><\/strong><br>A watermark is an unalterable part of the paper that is created when a dandy roll presses the watermark design into the wet sheet during the papermaking process. The resulting changes in density make the watermark slightly more, or less, translucent than the rest of the sheet.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">WIND ENERGY<br><\/mark><\/strong>Electric energy that is produced by wind driven turbines. Also called wind power.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">WIRE SIDE<br><\/mark><\/strong>The side of the sheet that rests on the paper machine wire as it moves through the wet end, as distinguished from the felt or top side.<\/p>\n\n\n\n<p><strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">WRITING PAPER<br><\/mark><\/strong>Suitable for pen and ink, pencil, laser printing or offset printing. Writing grades are designed for letterheads and corporate identity programs.<\/p>\n<cite>Mohawk, A. (1997). <em>Paper basics<\/em>. Mohawk Paper Mills, Inc.<\/cite><\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\">OR DON&#8217;T.<\/h2>\n\n\n\n<p>What does your hand look like?<\/p>\n\n\n\n<h5 class=\"wp-block-heading\">My Hand is <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\"><strong>Bulky<\/strong><\/mark>.<\/h5>\n\n\n\n<h5 class=\"wp-block-heading\">My Hand is <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\"><strong>Crisp<\/strong><\/mark>.<\/h5>\n\n\n\n<h5 class=\"wp-block-heading\">My Hand is <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\"><strong>Slick<\/strong><\/mark>.<\/h5>\n\n\n\n<h5 class=\"wp-block-heading\">My Hand is <strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">Silky<\/mark><\/strong>.<\/h5>\n\n\n\n<h5 class=\"wp-block-heading\">My Hand is <strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">Loud<\/mark><\/strong>.<\/h5>\n\n\n\n<h5 class=\"wp-block-heading\">My Hand is <strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">Understated<\/mark><\/strong>.<\/h5>\n\n\n\n<h5 class=\"wp-block-heading\">My Hand is <strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">Glossy<\/mark><\/strong>.<\/h5>\n\n\n\n<h5 class=\"wp-block-heading\">My Hand is <strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">Authentic<\/mark><\/strong>.<\/h5>\n\n\n\n<h3 class=\"wp-block-heading\">The Hand is <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-custom-pink-color\">your choice<\/mark>.<\/h3>\n","protected":false},"excerpt":{"rendered":"<p>The&#8230; The Hand&#8230; The Hand is&#8230; The Hand is the paper. The final feeling of a design. Paper is a decision to be thought out carefully reflecting with intent. Paper can be bulky, crisp, slick, silky, loud, understated, glossy, or authentic. It could be anything, but what is important is to create something memorable. There [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-186","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"http:\/\/hansm2.pairserver.com\/blog\/wp-json\/wp\/v2\/posts\/186","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/hansm2.pairserver.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/hansm2.pairserver.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/hansm2.pairserver.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/hansm2.pairserver.com\/blog\/wp-json\/wp\/v2\/comments?post=186"}],"version-history":[{"count":142,"href":"http:\/\/hansm2.pairserver.com\/blog\/wp-json\/wp\/v2\/posts\/186\/revisions"}],"predecessor-version":[{"id":373,"href":"http:\/\/hansm2.pairserver.com\/blog\/wp-json\/wp\/v2\/posts\/186\/revisions\/373"}],"wp:attachment":[{"href":"http:\/\/hansm2.pairserver.com\/blog\/wp-json\/wp\/v2\/media?parent=186"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/hansm2.pairserver.com\/blog\/wp-json\/wp\/v2\/categories?post=186"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/hansm2.pairserver.com\/blog\/wp-json\/wp\/v2\/tags?post=186"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}